Part 6 - Cocktail party pitch and North Star check
It is now time to create the outline of the book. The outline is the architecture of your book.
Step 1: Brainstorm the chapters of the book.
What is a chapter? A chapter can be a step in the process or a single, cohesive idea.
You also need a parking lot. This is where you put your really good ideas that do not fit in this book. Save those for another book.
Frameworks for chapter brainstorming
Framework #1 Workshop presentation
Imagine you are giving a one-day or two-day workshop about the topic. How would you structure the presentation?
Framework #2 Teach your book Imagine sitting 1-1 with a good friend who is very interested in the book topic. How would you go about teaching the material to that person?
Framework #3 What needs to be said? If the first two frameworks aren’t a good fit, just sit down and write the key ideas of the book and then start to organize them.
Brainstorming my chapters
- Why is sleep important?
- Circadian rhythm and timing
- Evening routine
- Sleep Stages 101
- Morning routine
- How light affects sleep
- How eating and drinking affects sleep
- How exercise affects sleep
- Optimum sleep when traveling
- Sleep tracking
- Supplements for sleep
- Solutions for common sleep issues
Parking lot:
- Sleep disorders
- Lab work to assess health markers related to sleep